CV

My Journey in Media

I didn’t stumble into social media and content creation by accident — I grew into it.

From the early days of experimenting with photography and storytelling in my hometown, I realized how powerful a single image or sentence could be in connecting people. That curiosity led me to pursue journalism, where I sharpened my eye for detail and built the foundation that later became the core of my media career.

Over the past nine years, I’ve had the privilege of working with some of the biggest names in world sport — from the Asian Football Confederation (AFC) to FIFA and the Olympic & Paralympic Games Paris 2024. My work has taken me behind the scenes of tournaments that millions around the globe follow passionately, and I’ve learned how to tell stories that don’t just inform, but inspire.

One of my proudest milestones was transforming the AFC Farsi Instagram account from scratch into a community of over 4 million followers — proof of what can happen when creativity meets strategy and persistence. Along the way, I’ve developed expertise in social media strategy, digital campaigns, branding, photography, and event coverage — skills that allowed me to contribute not just to sport, but also to NGOs, cultural events, and creative initiatives.

But beyond numbers and campaigns, what drives me is connection. I thrive in bringing people closer to the action, whether that’s through a well-timed post, a creative graphic, or a moment captured on camera that will live in memory long after the game ends.

Today, I continue to explore new ways of blending storytelling, strategy, and creativity — helping brands, organizations, and communities tell their stories in ways that matter.